Online selling has never been simpler. Bold statement, right? But there are a lot of different platforms popping up that make it easier to sell physical and digital products.
One such platform is Sellfy, which allows start-ups, entrepreneurs, and creators to set up an online store. If you’re not a natural-born web designer or are a bit of a technophobe, you don’t have to worry – Sellfy aims to make the whole process trouble-free.
Want to dive deep into what Sellfy is all about and whether it can help grow your digital business? Read on for our complete guide to the online platform.
What is Sellfy?
In a nutshell, Sellfy describes itself as an “easy-to-use ecommerce for creators,” enabling its users to sell merchandise or digital products in one place. The platform also offers a variety of in-built marketing tools to help you scale your business.
You’ll get 24/7 support too, which is a relief if you’re going solo with your business. If working late on your store and you find yourself a little lost, for instance, someone will be around to lend you a (digital) helping hand.
Already have a website? Sellfy also enables users to integrate its services into their existing websites. This means you can transfer your site to Sellfy and benefit from the platform’s marketing tools, support, and print-on-demand services.
Who Uses Sellfy?
From small business owners to entrepreneurs, over 2,000 businesses have started using Sellfy as their main online platform.
Most Sellfy users are from the United States. However, the ecommerce platform is proving popular elsewhere with many large and well-known companies under its belt. Whether businesses are using it for the platform’s marketing tools or easy-to-use functionality, it’s clearly growing within the industry.
You can sell a variety of different products on Sellfy, including videos, ebooks, and music, to name but a few. This makes it a very enticing platform for musicians, authors, and videographers. There’s also the option to sell through social media, which is great for social influencers and creators looking to add digital product sales to their portfolio.
For example, take a look at Austin Farwell’s store. Austin is a classical composer and music teacher who sells sheet music online, all while creating viral TikTok and Instagram audios.
Or how about Sleek by Naomi, who sells hair vendor information and influencer guides.
How Easy is it to Sell With Sellfy?
Getting started on Sellfy is simple. First, you create a Sellfy account, registering with your name, email address, and a password of your choosing.
Then, you enter the details of your shop and what you want your shop’s URL to look like. Before doing this, it’s helpful if you know the type of business you want to launch, your products, and have a brand. However, you can change this later.
Next, you choose what you are planning to sell. If you’re not sure whether digital or physical products are right for you, this guide looks at the differences, with helpful examples.
Finally, simply pick from a list of categories for your products and add your social media handles. Creating an account is easy, and once that's done, you can set up your store.
To begin you select a subscription that works for you (more on that later). Then, you start adding your products. Sellfy has a built-in print-on-demand functionality, supporting businesses that want to create personalized T-shirts, mugs, and other paraphernalia.
Finally, you can customize your store. If you already have a logo and graphics created, you can easily embed these into your storefront.
And you are live - told you it was easy. While it really does seem that simple, and it is, we would recommend doing your homework before setting up your storefront. Start with the 14-day free trial Sellfy offers so you can get used to the dashboard, marketing tools and other functionalities it offers.
Once you’re up and running, you can start thinking about what each subscription package offers and whether it suits you and your business. The whole process might take longer than five minutes, but better to be safe than sorry.
Sellfy's Top Features
As well as super simple account set-up and its built-in on-demand print, Sellfy offers a whole host of different features. A few of the stand-out features include:
- Print-on-demand functionality
- Custom store domains
- Weekly, monthly, and yearly subscription models
- Shopping carts
- Discount codes
- Email marketing campaigns
- Analytical tools
- Embed CTA buttons
- Track social ad pixels
- Customize your payment options
One of the main benefits of Sellfy is that you can do everything all in one place. If you want to find out how many visits you’ve had or how much revenue you’ve made in a specific time, Sellfy’s analytics tool can help you gauge how you’re doing. All you have to do is check out the overview section which you’ll find on your dashboard.
Sellfy also gives you the opportunity to send abandoned cart emails, which means an email will be automatically sent to a customer who has added your product to their basket but not completed the transaction.
How Much Does Sellfy Cost?
Now, all of these features come at a cost. If you look under the ‘pricing’ section on Sellfy’s website, you’ll see price plan options you can choose from.
While there is no free plan option like other ecommerce platforms, there are also no hidden costs or transaction fees that you’ll see along the way. What you see is what you get. You can choose between starter, business, or premium plans which range from $19-$99 per month, billed every two years.
However, if you don't want to commit to two years upfront, the fees increase significantly - $29/month for up to $10,000 per year in sales, $79/month for up to $50,000 per year in sales, or $159/month for up to $200,000 in yearly sales.
It is important to note that Sellfy might not be suitable for businesses that are aiming to make more than $200K in sales per year as it’s capped at that amount. Sellfy is now providing a service for high-flying clientele, so you must contact them directly for more information.
Can You Make Money With Sellfy?
Yes, you can absolutely make money with Sellfy. Not only is selling digital products one of the most lucrative (and easiest) ways to earn money via retail, but it’s also well known that the growth of online sales has outweighed brick-and-mortar stores in recent years. The volume of digital product transactions has increased by almost 70% in the last 2 years.
Firstly, it is imperative that you do your market research. Look at case studies from existing and successful entrepreneurs and find the products that are trending. What products are the easiest to create and are in-demand?
However, with a cap of $200k at the highest plan, it seems that the majority of sellers do not reach this level of revenue. If you think you will sell more than $200k worth of products per year, you must contact Sellfy for a bespoke plan. So, while you can make money with Selly, you may be better off selling digital products elsewhere.
Four Ways to Be Successful With Digital Products on Sellfy (Or Any Other Platform)
Now it’s time to get to the nitty-gritty. If you’re wondering whether you can be successful and earn from selling your digital products, then we’d recommend reading the next section where we discuss different ways to sell online effectively.
Marketing
It goes without saying that marketing your products is an integral part of getting your products seen from various avenues.
Whether you do this via creating engaging email marketing campaigns or sharing your products to your social media channels, there are many ways you can gain traction.
Not only can you cross-promote your products using engaging content, but it gives other creators or influencers the opportunity to share your store with their audience, thus expanding your network. Win-win.
Share videos, photos, or news to promote your products, or click and you’ll see a sure-fire surge in traffic to your site.
But before you start, it’s important to research what content creates the most likes, shares, and comments and take your time doing tests to see what works best for your product.
For example, if your product is something that solves a problem, then show your audience how it solves the problem. This not only provides customers with the right information, but it shows how important your product is. Visual information is key.
Reviews
They say “talk is cheap” but nowadays we think not. Talk equals sales.
In fact, 95% of customers read online reviews before buying a product. Psychologically, we tend to value the opinions and behaviors of others, often basing our decisions on their choices.
Ever booked a hotel or restaurant without checking the reviews? Well, the same goes for products. If you’re searching for something for a well-fitting t-shirt or hair care products that bring instant shine, then the first thing you might do as a consumer is check the reviews – you know, to see what everyone else thinks.
Sellfy has an app section with apps you can integrate into your site. Adding a review functionality will give customers the opportunity to spread the good word about your products.
Alternatively, you use this as a content idea for your social media channels. Add it to your stories, highlight it, create a reel – the list goes on.
Discounts
We all love a bargain. Who doesn’t?
Adding discounts to your products to celebrate the start of a new season, new product launch, or provide personal discounts for someone’s birthday, is a great way to increase loyalty, retain customers and get selling.
The good news is that Sellfy offers an easy-to-use discount feature that helps you plan your discounts in advance. For example, you could do a buy one, get one free offer on personalized mugs at Christmas, or maybe a small freebie if a customer spends over a certain amount.
Discounts and promos are becoming the norm with online selling. If done right, they can prove lucrative to increasing sales.
Upselling
A feature not listed above is Sellfy’s upselling tool. This provides a great way to leverage sales and improve the customer journey.
Quick and easy, the upselling tool gives businesses the opportunity to offer related products and deals while customers are browsing your site. If you are selling a t-shirt, for example, why not show the consumer the matching socks?
Statistics show that consumers are more likely to purchase more and increase sales by 10-30% through upselling. Even if the complementary product doesn’t sell at that point, at least you have promoted it for future visits to your site.
You could also tap into a discount with shipping to make buying more items more appealing.
Want to Maximize Your Earning Potential? Choose Whop Instead
Looking to grow your online business or begin your digital product-selling journey?
Sellfy isn’t the only fish in the sea. Whop is a Sellfy alternative where you can sell digital products and services with no cap on your earning potential. From podcasts and software to business and fitness communities, you can sell almost any digital product on Whop.
With Whop, you can easily sell digital products like online coaching, courses, memberships, and more. Our all-in-one platform provides everything you need to launch, manage, and grow your online business.
Firstly, Whop is just as easy to set up as Sellfy, if not easier. It takes just a few minutes to get started, and Whop also offers a user-friendly interface and robust analytics to track your sales and customer interactions. Plus, you can also take advantage of integrated marketing tools to promote your services, automated payment processing for hassle-free transactions.
With Whop, you create your very own whop - an online hub that houses all of your digital products and services in one place (read all about that here). Simply design your whop with the apps you need, create your products, and start selling. Even better, there are no platform subscription fees to use Whop - just a 3% fee. Whop only makes money if you make money, meaning that you can launch your online business risk-free. And there is no earnings cap, with some of the top sellers on Whop making more than $250,000 per month.
Start monetizing your skills today with Whop – the ultimate solution for digital entrepreneurs. Whether you're an experienced professional or just starting out, Whop can help you make money online.
